Coffee Shop Business Plan Personnel Plan

Welcome to the Coffee Shop Sample Business Plan Personnel Plan

Table Of Contents
MANAGEMENT SUMMARY   ORGANIZATIONAL STRUCTURE   MANAGEMENT TEAM   PERSONNEL PLAN

Coffee Shop expects the first year to be rather lean, since there will only be two locations and one mobile unit--none of which will be deployed for the entire year. The total headcount for the first year, including management, administrative support, and customer service (production), will be 15, with a total payroll of $242,374, a payroll burden of $36,356, and a total expenditure of $278,730.

The second year, with the addition of two Drive-thrus and two mobile units, THE LOST TREASURE OF ‘ARABICA’ will add customer service personnel, as well as a district manager and some additional support staff at headquarters, including an Inventory Clerk, Equipment Technician, and administrative support. The headcount will increase by nearly 100% in the second year to 29, with a payroll of $846,050 and a payroll burden of $126,908.

The third year will see the most dramatic growth in headcount, due to the addition of nine Drive-thrus and another mobile unit. In the third year, there will also be an increase of 180% over the previous year. Total payroll for the third year will be $2,024,250, with a payroll burden of $303,638. A significant increase in the senior management team, with the addition of a chief financial officer, a chief information officer, and a director of marketing. There will also be a second and third district manager, and a corporate events sales executive. Total personnel will reach 81.

The chief financial officer will be brought on to oversee the increase in numbers of retail outlets and to manage a dramatically more detailed P&L statement and to manage the Balance Sheet. The chief information officer will be brought in to help us with the deployment of a Point-of-Sale computerized cash register system that will make tracking and managing receipts and charitable contributions more robust. Ideally, this individual will have a large amount of point of sale and Internet experience. Specifically, how to tie in POS systems to the Internet and inventory controls. Also, knowledge in establishing technology guidelines for the company and franchisees in the future. This individual will also be added in fiscal year three.

The director of marketing will be charged with managing the relationships with advertising agencies, public relations firms, the media, and our website.