Welcome to the Coffee Shop Sample Business Plan Market Analysis Summary
Table Of Contents
MARKET ANALYSIS SUMMARY
MARKET SEGMENTATION
TARGET MARKET SEGMENT STRATEGY
INDUSTRY ANALYSIS
THE LOST TREASURE OF ‘ARABICA’ will focus on two markets:
- The Daily Commuter- someone traveling to or from work, out shopping, delivering goods or services, or just out for a drive.
- The Captive Consumer- someone who is in a restricted environment that does not allow convenient departure
and return while searching for refreshments, or where refreshments stands are an integral part of the environment.
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Market Analysis
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|
|
|
2005
|
2006
|
2007
|
2008
|
2009
|
|
|
Potential Customers
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Growth
|
|
|
|
|
|
CAGR
|
|
|
1%
|
80
|
81
|
82
|
83
|
84
|
1.23%
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|
Private High Schools
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0%
|
88
|
88
|
88
|
88
|
88
|
0.00%
|
|
College Campuses
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0%
|
77
|
77
|
77
|
77
|
77
|
0.00%
|
|
Golf Courses
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0%
|
99
|
99
|
99
|
99
|
99
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0.00%
|
|
Special Events
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3%
|
43
|
44
|
45
|
46
|
47
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2.25%
|
|
Non-Profits w/$500K+ Budgets
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2%
|
362
|
369
|
376
|
384
|
392
|
2.01%
|
|
Hospital Campuses
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0%
|
100
|
100
|
100
|
100
|
100
|
0.00%
|
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Total
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1.10%
|
849
|
858
|
867
|
877
|
887
|
1.10%
|
|
|
|
|
|
|
|
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 Hair and Beauty Salon Business Plan |
 Doughnut ( Donut ) Coookie Shop Business Plan |
 Coffee Shop Business Plan |
|
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