Coffee Shop Business Plan Value Proposition

Welcome to the Coffee Shop Sample Business Plan Value Proposition

Table Of Contents
STRATEGY AND IMPLEMENTATION SUMMARY   STRATEGY PYRAMIDS   VALUE PROPOSITION   COMPETITIVE EDGE   MARKETING STRATEGY   SALES STRATEGY   STRATEGIC ALLIANCES   MILESTONES

Coffee Shop Drive-thru facilities provide a substantial value proposition in that the customer does not have to find a parking place, exit the vehicle, stand in line to order, wait for the beverages ahead of him to be produced, pay a premium price for average product, find a place to sit, clean up the previous patron's mess, then enjoy their coffee ... assuming they have sufficient time to linger over the cup.

THE LOST TREASURE OF ‘ARABICA’ concept is that the customer drives up, places the order, receives a high quality product at a competitive price, and drives away, having wasted little time in the process.

THE LOST TREASURE OF ‘ARABICA’ is also providing a significant community value to patronizing TDP. For every purchase a customer makes from us, THE LOST TREASURE OF ‘ARABICA’ will donate up to 7.5% of the sale to the local charity selected by the customer.